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Smoking Cessation Campaign
Department of Health
Smoking Cessation Campaign
BACKGROUND:
Tobacco consumption is very high amongst the South Asian communities, and there is also a
10 Steps to take before choosing a multicultural marketing communications agency.
1. Professional Competence
The agency must demonstrate high levels of professional competence in the eyes of their peers, clients and suppliers.
2. Professional Development
The
Insights into the UK ethnic and multicultural media landscape
Cultural groups and migrants usually turn to their own media for information and entertainment when they are in foreign countries.
Ethnic
Sub-Saharan African Immigrants in the United States
Slightly more than 2 million immigrants from sub-Saharan Africa lived in the United States in 2018. While this population remains
Immigration – A menace or a blessing for UK Business?
Politicians in the UK and the media use the issue of immigration as a political football that can be kicked
Is there A Better Way To Measure The U.S. Hispanic Television Audience?
Virtually every leading corporation in the U.S. today views the Hispanic population as a growth segment. Hispanics make up 55
How do you succeed in targeting diverse groups?
To succeed, it’s not enough to translate a general market message into language. Brands should understand and respect the market’s
Are UK companies targeting diverse consumers effectively?
The UK in general and London in particular is considered the Cultural capital of the World. London does not just
POPULAR ARTICLES
Advertising Week Europe returns to London
2023 is shaping up to be a challenging year. We’ve emerged from the pandemic years into a recession, political upheaval,
Making the business case for supplier diversity
Theresa Harrison, ESG & Enablement Leader, Supply Chain Services, EY
Why is commitment to supplier diversity a business imperative?
Supplier diversity has
Chinese New Year 2023 Celebration in the UK
Chinese New year at Trafalgar Square and China Town on 22nd January
Trafalgar Square had Chinese stalls selling Chinese good luck
258 Million Children, Adolescents and Youth Are Out of School
new-methodology-shows-258-million-children-adolescents-and-youth-are-out-school
Writers
News
Advertising Week Europe returns to London
2023 is shaping up to be a challenging year. We’ve
Making the business case for supplier diversity
Theresa Harrison, ESG & Enablement Leader, Supply Chain Services, EY
Why
Chinese New Year 2023 Celebration in the UK
Chinese New year at Trafalgar Square and China Town on
Reports
258 Million Children, Adolescents and Youth Are Out of School
new-methodology-shows-258-million-children-adolescents-and-youth-are-out-school
Measuring Economic Contribution in Cultural Industries
measuring-the-economic-contribution-of-cultural-industries-a-review-and-assessment-of-current-methodological-approaches-en_1
Measuring Gendre Equality in Science & Engineering
saga-toolkit-wp2-2017-en
Diversity Marketing
Advertising Week Europe returns to London
2023 is shaping up to be a challenging year. We’ve
Making the business case for supplier diversity
Theresa Harrison, ESG & Enablement Leader, Supply Chain Services, EY
Why
Chinese New Year 2023 Celebration in the UK
Chinese New year at Trafalgar Square and China Town on