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12 Facts brands can consider when investing in Multicultural marketing
We have compiled 12 facts to help companies and brands consider the benefits of investing in the UK diverse ethnic
UK Creative Industries – a white wash!
I went to Iraq for the opportunity of winning a communications contract. I knew there had been uproar that American
Is multicultural marketing the last line of defence for brands?
It is quite logical that investment in the ethnic market is a growth move for marketers looking to increase revenues
The positive impact of the refugee crisis on Europe
This time of the year people come up with lists of the biggest trends of the coming year. However, by
Elitist UK locks out diversity at top
The UK is "deeply elitist" according to an analysis of the backgrounds of more than 4,000 business, political, media and
Insights into the UK ethnic and multicultural media landscape
Cultural groups and migrants usually turn to their own media for information and entertainment when they are in foreign countries.
Ethnic
Are ad agencies incapable of reaching diverse audiences?
A recent article attributed the failure of ad agencies to target ethnic consumers to the lack of understanding and simply
Immigration – A menace or a blessing for UK Business?
Politicians in the UK and the media use the issue of immigration as a political football that can be kicked
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Advertising Week Europe returns to London
2023 is shaping up to be a challenging year. We’ve emerged from the pandemic years into a recession, political upheaval,
Making the business case for supplier diversity
Theresa Harrison, ESG & Enablement Leader, Supply Chain Services, EY
Why is commitment to supplier diversity a business imperative?
Supplier diversity has
Chinese New Year 2023 Celebration in the UK
Chinese New year at Trafalgar Square and China Town on 22nd January
Trafalgar Square had Chinese stalls selling Chinese good luck
258 Million Children, Adolescents and Youth Are Out of School
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Writers
News
Advertising Week Europe returns to London
2023 is shaping up to be a challenging year. We’ve
Making the business case for supplier diversity
Theresa Harrison, ESG & Enablement Leader, Supply Chain Services, EY
Why
Chinese New Year 2023 Celebration in the UK
Chinese New year at Trafalgar Square and China Town on
Reports
258 Million Children, Adolescents and Youth Are Out of School
new-methodology-shows-258-million-children-adolescents-and-youth-are-out-school
Measuring Economic Contribution in Cultural Industries
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Measuring Gendre Equality in Science & Engineering
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Diversity Marketing
Advertising Week Europe returns to London
2023 is shaping up to be a challenging year. We’ve
Making the business case for supplier diversity
Theresa Harrison, ESG & Enablement Leader, Supply Chain Services, EY
Why
Chinese New Year 2023 Celebration in the UK
Chinese New year at Trafalgar Square and China Town on